10 Hooks You Need to Stop the Scroll
If you’re looking to get more clients, creating captivating content is king. But how do you stand out in a noisy and overcrowded feed? Try these 10 attention-grabbing hooks to stop the scroll and get people to pay attention to your message.
Happy 2-Tips Tuesday!
Here are two ideas to consider this week.
By Jennifer Broxterman, RD
1. 10 Hooks You Need to Stop the Scroll
If you’re a coach looking to get more clients, creating captivating content is king! But how do you stand out in a noisy and overcrowded feed?
If your posts lack engagement, then you need a better HOOK. Something that opens a curiosity loop in the first 3-5 seconds, and keeps them right to the end.
Here are 10 hooks you need to stop the scroll:
1. Watch ‘Til the End! 👀
2. The Secret to (Result) That No One Talks About
3. Stop Making This Huge Mistake!
4. Tired of (Problem)? Try This…
5. I Bet You Didn’t Know this Hack!
6. Get (Result) in 7 Days
7. My Secret to Getting (Result)...
8. Here’s How to Get (Result) Without (Problem)
9. Don’t Believe this Myth
10. If you Want (Result) - Save This!
2. Fast Cuts, B-Roll, and Captions
Once you have a good HOOK, to keep viewers engaged focus on:
• Fast cuts
• Background changes
• Easy-to-read captions → A recent statistic shared 80% of videos are watched on mute
• Added B-roll / props
• A call to action
This helps your content come to life!
Here’s an example reel using a hook, fast cuts, background changes, captions, B-roll, props, and a simple call to action (47 seconds): www.instagram.com/@prosper_nc
Check it out as an example you’re welcome to copy!
#share
Want to share this issue of 2-Tips Tuesday via email, text, or social media? Just copy and paste this link:
www.prospernutritioncoaching.com/blog/hooks
❤️🐻🌈
Jen
Jen Broxterman
Registered Dietitian
Prosper Nutrition Coaching
P.S. We’re celebrating some exciting news!
We sold out of spots for our entire Prosper Nutrition Certification for our last enrollment period in 2023, and we just welcomed a new black lab puppy into our family and her name is Asha (which translates to alive and well after Jen surviving ovarian cancer).
Thanks for reading. Here are a few additional ways I might be able to help you.
Free
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YouTube: Prosper Nutrition Coaching
Draw: win a free certification
Masterclass: Liftoff Course
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Jennifer Broxterman, MSc, RD
REGISTERED DIETITIAN & SPORTS NUTRITIONIST
• Award-winning Foods & Nutrition University Professor
• Successful entrepreneur of owner of NutritionRx
• 16 year CrossFit affiliate owner with my husband
• Founder of Prosper Nutrition Coaching & lead nutrition coach
