Culturally, many people can relate to eating for non-hunger reasons. In Japan, they even have a special word for it: kuchisabishii, which...

The best coaches understand what their client is buying from them. It’s not workouts or nutrition plans. The 2 best predictors of revenue for...

How to change anything: it's all about your self-identity. If the identity piece doesn't match the goal you're trying to achieve, you'll...

After attending a Charles Poliquin event, we left with a list for how to double our income. Tip #2 had an especially huge impact on our...

When connecting with a new client, stop for a moment to consider their headspace. They have a problem that’s causing them pain. They feel...

Gamifying behavior change is a powerful tool. Essentially, it’s the concept of adding game-like elements to a task to encourage a desired...

This 3-bullet emoji email earned us $24,000 in revenue from 30 past clients! Want to see the exact attention grabbing email script we used? [DOWNLOAD...

Want to geek out on nutrition and menopause? Here are some evidence-based resources from Precision Nutrition, Healthline, Girls Gone Strong, and Dr....

You are likely going to experience imposter syndrome at some point. When faced with this feeling, try a one word substitution. Sub...

Want to surprise and delight your clients without breaking the bank? We've discovered a surprisingly effective marketing and re-engagement idea with...